#52 Suz Paulinski & Cheryl B. Engelhardt- CEOs of Rockstar Advocate, CBE Music & In The Key of Success
Our guests this week are Suz Paulinski of the Rockstar Advocate and Cheryl Engelhardt of CBE Music and In The Key Success.
The iconic recording this week is "This Christmas" by Donny Hathaway. You can listen to that song here.
For our educational spotlight, the bad news is that McNally Smith College of Music is shutting down after this fall semester in Minnesota. The good news is that at the Groundup Festival in Miami, there will be some Interactive workshops. One of them is hosted by Mark Guiliana and JoJo Mayer.
For our Music News segements, Court of Appeals Sides With Songwriters, Publishers on Fractionalized Licensing. 5 upcoming passport changes effective in January. Apple faces lawsuits for slowing down phones when a new phone is released. How soundtrack music has changed from being as iconic as the actors. This is also a cool video featuring Hans Zimmer and a bunch of drummers recording for the Superman movie soundtrack.
The song featured between the news and the interview is: "Know Yes" (feat. Jae Jin) from the album Inevitably by Cheryl B. Engelhardt
The name of the course Damon got that Cheryl mentioned is the Prime Your Pitch course.
This is a blog post Damon wrote ages ago that breaks down the S.M.A.R.T. acronym for goal setting.
Cheryl mentions Bandzoogle for building an artist website, and by clicking our link this provides you with a month for free and then a 15% discount for the year when you sign up. The site that Suz mentions is an About (dot) Me page to get you started as well.
Suz talks about the 2018 Rockstar Advocate Planner. You can click HERE to read more about that and grab it to help get your year more organized in more manageable chunks. She also mentions the CD Baby DIY Musician Conference which already has tickets on sale for their summer conference. The podcast she is launching in January is called "The Music-Preneur Mindset Podcast", and the hosting service she mentions is Liberated Syndication (LibSyn). Suz mentions Amy Porterfield and her "Batching" system.
If you have music you want to get to the masses, some of the avenues Cheryl mentions are CD Baby, Bandcamp, Tunecore, and Distrokid. CD Baby has a partnership with Discmakers, if you want physical copies and not just digital distribution. She also mentions getting your music on Internet radio (like Pandora), which has a different screening pattern. You can read about how to do that by clicking HERE.
The Indie Country artist that debuted at #16 on the Country section of the Billboard Top 100 charts is Jamie Kent.
The course Cheryl has for artists is the MX4 Masterclass, which stands for: The Marketing & Branding, Money-Making, Motivation Masterclass {made for musicians}